It’s a visceral experience with an emotional realism that allows people to go beyond storytelling into story living

We are a team with expertise in VR, game development, inclusion, and behavioral theory. We have come together to use our skills to address the gap in DEI.

Founders

Myra LalDin

Myra believes in the power of stories to create empathy, shape values, and share experiences. Working at the intersection of inclusion and technology, Myra applies her background in business management and cognitive science to build immersive experiences in virtual reality (VR) that allow users to stand in someone else’s shoes and see the world from their perspective.

 

Myra grew up in multiple countries and across various cultural contexts. In those environments, she was often a minority and regularly felt “othered.”  This collection of experiences catalyzed her drive to understand the science behind human behaviors across cultures and differences. In college, she studied cross-cultural business management, and later, cognitive science and behavioral theory in grad school at Harvard University. 

 

She began her career consulting in organizational behavior with a focus on inclusion & global competency. Myra quickly identified a problem: despite commanding $8 billion in annual spending, organizational Diversity, Equity, and Inclusion (DEI) training was largely ineffective for–and sometimes counterproductive to–actually changing behavior

 

Inspired by her desire to cultivate a society that is more socially intelligent, globally competent, and consciously inclusive, Myra co-founded VECTRE, a virtual and augmented reality development company that uses the power of immersive technology to reveal the world from marginalized perspectives.

Mickey Stewart

Mickey is the VP of Design and has a BS in Mechanical Engineering Technology from The University of Cincinnati. Never without a camera, he is always shooting travel videos or working on short films. With a background in engineering and passion for storytelling he was drawn to VR as way to combine these interests; using cutting edge immersive technology to drive emotion. Taking influence from designers, directors, and his own experience, Mickey breathes life into our VR creations.

Advisors and Team

Tracie Jones

Director of Diversity, Equity & Inclusion | Harvard GSE

Melissa Monich

R&D Exec | Retired Band 6 P&G
Business Advisor

CEO | Jemby Electric
Business Advisor

Insights Exec | Retired P&G Leader
Product Innovation Advisor

Kerel Cooper

SVP, Global Marketing
LiveIntent
Co-Founder at Minority Report Podcast

Andrew Rayner

DEI Specialist | Facebook
Harvard GSE
Dartmouth College

Rachel Hanebutt

Gender Researcher | Confi
Harvard University
Emerson College